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Marketing in China

Marketing in China
May 18, 2020

Group-buying – how it can boost your brand awareness and sales volumes in China?

We have already mentioned a few times that group-buying is one of the hottest trends…
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Marketing in China
April 21, 2020

Livestreaming – one of the hottest trends in e-commerce in China

E-commerce livestreaming began in China, with brands using the medium as a way to show their products to consumers and directly…
vConnect
Love2
Marketing in China
April 7, 2020

A shift from KOL to KOC marketing: latest trends in China

We have already covered what KOL marketing is and what are its benefits in China.…
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Love2
Marketing in China
March 24, 2020

KOL marketing in China – What is it and Why should you know about it?

KOL stands for Key Opinion Leader, which is also known as an “influencer” in the…
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Love2
Marketing in China
March 9, 2020

Digital marketing trends in China in 2020

Up until just a few years ago, static web pages with only images of products…
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